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Книга
Lee K.
Global marketing management. Changes challenges and new strategies
Oxford University Press, 2005 г.
ISBN 0-19-926752-9
Lee K.
Global marketing management. Changes challenges and new strategies
Oxford University Press, 2005 г.
ISBN 0-19-926752-9
Книга
Palmer A.
Introduction to marketing. Theory and practice
Oxford University Press, 2004 г.
ISBN 0-19-926627-1
Palmer A.
Introduction to marketing. Theory and practice
Oxford University Press, 2004 г.
ISBN 0-19-926627-1
Книга
Marketing metrics. 50+ metrics every executive should master
Wharton, 2006 г.
ISBN 0-13-187370-9
Marketing metrics. 50+ metrics every executive should master
Wharton, 2006 г.
ISBN 0-13-187370-9
Книга
Kotler Philip
Marketing. Management. Analysis, planning, implementation, and control
Prentice-Hall International, 1997 г.
ISBN 0-13-261363-8
Kotler Philip
Marketing. Management. Analysis, planning, implementation, and control
Prentice-Hall International, 1997 г.
ISBN 0-13-261363-8
Книга
Cartwright R.
Mastering marketing management
ISBN 0-333-94897-1
Cartwright R.
Mastering marketing management
Серия: Palgrave master series
Palgrave Macmillian, 2002 г.ISBN 0-333-94897-1
Книга
Shafer S.M.
Operations management. A process approach with spreadsheets
John Wiley & sons, 1998 г.
ISBN 0-471-16545-X
Shafer S.M.
Operations management. A process approach with spreadsheets
John Wiley & sons, 1998 г.
ISBN 0-471-16545-X
Книга
Jobber D.
Principles and practice of marketing
McGraw-Hill Publishing Company, 1998 г.
ISBN 0-07-709435-2
Jobber D.
Principles and practice of marketing
McGraw-Hill Publishing Company, 1998 г.
ISBN 0-07-709435-2
Книга
Jobber D.
Principles and practice of marketing
McGraw-Hill Book Company, 1995 г.
ISBN отсутствует
Jobber D.
Principles and practice of marketing
McGraw-Hill Book Company, 1995 г.
ISBN отсутствует
Книга
Cravens D.
Strategic marketing
ISBN 0-256-21438-7
Cravens D.
Strategic marketing
Серия: Irwin series in marketing
Irwin, 1997 г.ISBN 0-256-21438-7